Google Analytics


  • Every Sunday Class and Total Class 1.
  • Timing will be given later
  • Introduction to Google Analytics
  • Measurement
  • Digital Analytics


Introduction to Google Analytics

  • What’s analysis?
  • Is analysis worth the effort?
  • Analysis vs Intuition
  • Introduction to Web Analytics
  • Getting Started With Google Analytics
  • How Google Analytics works?
  • Accounts, profiles and users navigation
  • Google Analytics
  • Basic Metrics
  • The main sections of Google Analytics reports


  • Content Performance Analysis
  • Visitors Analysis

–Unique visitors

–Geographic and language information

–Technical reports


Digital Analytics

  • WebMasters
  • AdWords Reports, Custom Reports, Custom Dimensions
  • Dashboard and Segmentation
  • Multi-Channel Funnels Reports Attribution modeling and reports


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